Lovell Homes
The Laureates
Identity Development
Advertising
Brochure-ware
Print Collateral
Website
Social Media
Outdoor Media
Marketing Suite
Photography
Video
Whilst Lovell required us to develop a strong marketing strategy to sell the homes, they also wanted us to ensure that the development was genuinely embedded and accepted in the wider community. The areas natural beauty and affinity with writers, poets and artists all provided a rich resource for creative theming and naming.
Our empathetic approach imbued the development with a feeling of immediate belonging from the outset, resonating with residents and the surrounding community whilst also creating a sense of optimism, excitement and expectation.
Having worked with a number of agencies throughout my career I can honestly say that On Fire embody the true essence of a creative agency and their ideas are second to none. They take a seemingly ordinary development and create a compelling and visually exciting campaign.