Creating a brand for Rushbond PLC and Morgans that’s streets ahead

Putting Fifty Three George Street on the map for style and quality

Great news! We’ve been appointed to spearhead the creation of branding and collateral for the eagerly awaited Fifty Three George Street Apartments in the heart of vibrant Leeds. With sleek architecture and cutting-edge design, the development aims to offer residents a sophisticated urban lifestyle.

This prestigious development sees Rushbond PLC, renowned for its innovative property development projects, team up with Morgans, a premier estate agency specialising in luxury properties. Recognising the crucial role branding plays in shaping the identity of such a prestigious project, Rushbond PLC and Morgans chose us thanks to our innovative approach to branding and design that combines strategic thinking with creative know-how.

"We are thrilled to be collaborating with Rushbond PLC and Morgans on this exciting project,"remarked Sarah Johnson,CEO of On Fire. "Fifty Three George Street presents a unique opportunity to create a brand identity that reflects the essence of contemporary urban living while capturing the imagination of prospective residents."

Our experienced team of designers and strategists can’t wait to get started on the development of a brand narrative that resonates with the target demographic and establishes a strong visual presence in the market.

We look forward to unveiling the new brandsoon as we help shape the future of urban living in the city. It’s safe to saythat with Rushbond PLC and Morgans leading the way, the finished results promise to deliver a truly exceptional piece of branding that embodies contemporary luxury.